PR FOR SEARCH
Why do I need a search engine optimised release service?
The press, as well as prospects, are using news search engines:
- 98% of journalists go online daily
- 92% for article research
- 81% to do searching
- 76% to find new sources, experts
- 73% to find press releases
Target Visibility, can offer you a search engine optimised press release service. This gives you the ability to leverage press releases for the benefits of algorithmic search engine optimisation, and is complementary to your algorithmic search optimisation and offline PR.
What are the benefits?
- Getting high keyword ranking for up to 30 days in Yahoo News, Google News, and other news search engines
- Building relevant links that follow Google’s quality guidelines and Yahoo’s anti-spam policy
- Increasing the number of visitors to your site from news search engines
- Increasing the number of prospects who give you their email address, fill out an online form, or buy something on your site
- Generating publicity as well as leads
How does the SEO PR programme work?
- You provide Target Visibility with a finished press release.
- The optimisation team will examine the context of the release and speak to you about which target key phrases the release should be optimised for.
- Once the optimisation team have optimised the press release and you have approved it, it will then be scheduled for release.
- Tracking reports are usually delivered 7 days after release to ensure full pickup is reported.
